Quiet Cosmos:
Knitwear Project
CONCEPT:
Production of a knitwear line utilizing tasks within the industry
including market identification, trend research, competitive analysis, design, and sample garments.
CEO
Tasks:
=> Finding a White Space in the Market
=> Trend & Market Research
=> Identifying the Target Consumer
=> Defining the Goals of the Line
Finding a White Space in the Market
Junior's Fashion 2024
When browsing social media,
I've found two major styles of women's clothing:
1) casual, edgy, and youthful
2) mature, sophisticated, and elegant
While I was drawn to the first style in high school, I find that as I mature, I'm looking for more clothing that can visualize my personal growth.
However, the market is notably lacking in brands that can balance this casual edge with mature femininity, especially with subtlety for those who prefer to quietly stand out.
Young Women's Fashion 2024
Our White Space
As consumers transition from youths into professionals,
they get the best of both fashion worlds, with a subtle and unique balance between casual trendiness and classic maturity.
Trend & Market Research
Major Trends
Back & Better Than Ever
With growing climate consciousness, the top priority for consumers is modern classics--timeless styles with a contemporary edge that will endure the tides of fashion
Post Pandemic
Consumers are looking for a balance between comfort & function; clothing that can be worn at home or in public, day or night, while remaining cozy and on top of fashion.
Knit Trends
Big & Baggy
Most knits are chunky and have a loose, oversized fit
Textured Touch
Trends focus on novel textures and soft, coziness
Puffy & Padded
Emphasis on voluminous, padded fabrics like quilting
Style Trends
Ancient Space
Futurism inspired by the ancient
and the cosmic
=> mineral ore textures
=> colors like silver, gray, blue
=> metallics
Cocooning Softness
Cozy comfort and layering is used to combat anxiety and give a sense of protection
=> high pile
=> extra thick yarns
=> chunky cables and ribbing
=> soft finishes
Identifying the Target Consumer
Consumer Qualities
Product Impact
=> Women
=> 20-30s
=> Working
=> Urban
=> Middle Class
=> Looking for comfort,
originality, and quality
=> Subtle emphasis on femininity
=> Balance youthfulness and maturity
=> Appropriate for a professional setting
=> Fits a modern, city atmosphere
=> Limited but reasonable budget
=> Pieces that will last long in quality & style and can be an investment, but have a modern and characteristic flare
Defining the Goals of the Line
Modern Classics
Classic knitwear meets subtle contemporary styles
Cosmic Inspiration
Colors and textures inspired by geology from outer space
Long Life
High quality pieces grounded in timeless styles that can be an investment
Multi-Purpose
Comfort meets function,
can dress up or down for staying home, casual outings, or work
High Sense
Emphasis on textures and subtle colors
Creative Director
Tasks:
=> Moodboard & Color Palette
=> Design Statement
Moodboard & Color Palette
Design Statement
“Quiet Cosmos” is designed for those who long to silently stand out.
Built on classic knitwear fashions and detailed with contemporary trends, it draws on inspiration from the world beyond our own in both textures and color. Including shades like cosmic blue, sand, and burnt sienna,
it incorporates subtle color variations as well as metallic shine.
Following the ongoing trends for oversized, loose fitting clothing,
this collection adds interest to the simple silhouette through geologically inspired textures and form. By finely balancing simplicity with a
unique edge, “Quiet Cosmos” allows the subtle nuances of human maturity and personality to be expressed.
Project Manager
Tasks:
=> Competitive Price Points & Matrix
=> Line Plan & Pricing
Competitive Price Points & Matrix
Our Competitors
Competitive Price Points
Competitive Matrix
TRENDY
CLASSIC
BETTER
MODERATE
Line Plan & Pricing
Cardigans
Dresses
Pants
Skirts
Sweaters
Avg. Comp
$120.60
$110.97
$88.22
$79.49
$99.87
Quiet Cosmos
$120.00
$110.00
$80.00
$70.00
$130.00
Sourcing Director
Tasks:
=> Materials Report
Materials Report
Cardigan
Gütermann All Purpose rPET Recycled Thread
100% PET (polyethylen terephtalate)
$2.00 / yd
Core Fabric Store
Deadstock Merino Wool Interlock
100% merino wool
$36.00 / yd
hand wash cool
Core Fabric Store
Clear 2 Hole
11.5 mm Buttons
plastic
$8.00 / 100
Sewing Supply Depot
Tank Top
Organic Pima
Cotton 1x1 Rib
100% organic Pima cotton
$30.00 / yd
Ecobutterfly
note: GOTS certified, fair trade & vegan
Superior Pima Cotton Thread
100% cotton
$5.49 / 273 yd
Joann
T-Shirt
Soft Touch Cotton Jersey
100% high gauge cotton
$14.70 / yd
machine wash cold
Draper's Fabrics
Gütermann Natural Cotton Thread
100% cotton
$5.49 / 273 yd
Joann
Sweater
Extrafine Virgin Merino Wool Yarn
100% virgin merino wool
$7.00 / 137 yd
cold wash
Biellese
Chunky Pebble Wool Knit
wool blend
$24.99 / yd
dry clean
Mood Fabrics
Italian Virgin Wool Cable Knit
70% virgin wool, 30% lambswool
$30.97 / m
cold machine wash
or hand wash
Etsy
Gütermann Silk Thread
100% silk
$5.49 / 110 yd
machine wash normal heat
Joann
Pants
Stretch Knit Crepe
95% polyester, 5% spandex
$14.99 / yd
machine wash gentle cold
Joann
Gütermann Silk Thread
100% silk
$34. / 1100 yd
Joann
Skirt
Crease Knit
100% polyester
$11.00 / m
machine wash cold
Draper's Fabrics
Gütermann Silk Thread
100% silk
$5.49 / 110 yd
machine wash normal heat
Joann
Dress
Misc.
Mulberry Silk Yarn
100% silk yarn
$19.74 / 300 m
Etsy
Ponte Knit
68% Rayon, 28% Nylon,
4% Spandex
$14.99 / yd
cold wash
Vogue Fabric Store
Quilter's Silk Thread
silk
$7.99 / 22 yd
Superior Threads
Flat 18 mm Shank Buttons
zinc alloy
$5.34 / 10 pcs
Etsy
Tech Designer
Tasks:
=> Tech Packs
Tech Packs
Gray Colorblock Sweater
Garment #1001
Order of Operations
#
1
Name
Crochet Ribbing
Description
Waistband:
Chain 8
Row 1-131: sl st * 7, chain 1, turn
Attach to chain row
Collar:
Chain 8
Row 1-50: sc * 7, chain 1, turn
Attach to chain row
Cuff:
Chain 10
Row 1-80: sl st * 9, chain 1, turn
Attach to chain row
2
3
4
5
6
7
8
9
Shoulder Seams
Side Seams
Neckband
Waistband
Sleeve Seams (Upper & Lower)
Cuffs
Open Crochet (Upper & Lower)
Armholes
1/4 in 2 Needles 4 Thread Overedge (514), Efd, Serger
1/4 in 2 Needles 4 Thread Overedge (514), Efd, Serger
1/4 in 2 Needles 4 Thread Overedge (514), Efd, Serger
1/4 in 2 Needles 4 Thread Overedge (514), Efd, Serger
1/4 in 2 Needles 4 Thread Overedge (514), Efd, Serger
1/4 in 2 Needles 4 Thread Overedge (514), Efd, Serger
1/4 in 2 Needles 4 Thread Overedge (514), Efd, Serger
1/4 in 2 Needles 4 Thread Overedge (514), Efd, Serger
Black Knit Crepe Pants
Garment #1002
Order of Operations
#
1
2
3
4
5
6
7
8
9
Name
Pockets to Pant Legs
Outseams, Along Pocket
Inseams
Crotch
Decorative Waistband
Functional Waistband
Functional Waistband Top
Waistband to Pants
Leg Cuff Hem
Description
1/4 in 2 Needles 4 Thread Overedge (514), Efd, Serger
1/4 in 2 Needles 4 Thread Overedge (514), Efd, Serger
1/4 in 2 Needles 4 Thread Overedge (514), Efd, Serger
1/4 in 2 Needles 4 Thread Overedge (514), Efd, Serger
1/4 in 2 Needles 4 Thread Overedge (514), Efd, Serger
1/4 in 2 Needles 4 Thread Overedge (514), Efd, Serger
1/4 in 2 Needles 4 Thread Overedge (514), Efd, Serger
1/4 in 2 Needles 4 Thread Overedge (514), Efd, Serger
1/4 in 2 Needles Overedge Blindhem (503), Serger*
* Using home machine blind hem stitch for samples
Notes
Step 5 - Decorative Waistband:
includes top, bottom, and narrow side;
leave wide side open to insert into side seam
Step 6 - Functional Waistband:
side seams, leaving inside and outside
waistbands separate; insert the wide side of the decorative waistband into the side seam of the
outside waistband only
Step 7 - Functional Waistband Top:
attach inside and outside functional waistbands, aligning the side seams
